Enterprise Mission Control
Breakdown data silos and empower decision-makers to access and analyze data
Breakdown data silos and empower decision-makers to access and analyze data
Breakdown data silos and empower decision-makers to access and analyze data
Athenic AI helps business users access data by asking natural language questions. Provide a single search bar for the entire enterprise data warehouse.
Athenic AI helps business users access data by asking natural language questions. Provide a single search bar for the entire enterprise data warehouse.
Athenic AI helps business users access data by asking natural language questions. Provide a single search bar for the entire enterprise data warehouse.






Athenic AI is an integrated insights platform
for Snowflake, PostgreSQL, and more data warehouses.
Athenic AI is an integrated insights platform for Point-of-Sale, ERP, and market research data.
Athenic AI is an integrated insights platform for Point-of-Sale, ERP, and market research data.
Athenic AI is an integrated insights platform for Point-of-Sale, ERP, and market research data.
1
Just Ask Questions. Easily analyze data without writing code or waiting on analysts.
Just Ask Questions. Easily analyze data without writing code or waiting on analysts.
Just Ask Questions. Easily analyze data without writing code or waiting on analysts.
Athenic AI enables self-serve analytics with zero learning curve to empower users of all skill levels.
Athenic AI enables self-serve analytics with zero learning curve to empower users of all skill levels.
How many units of XA-123 did we sell per month in the last 2 years?
How many units of XA-123 did we sell per month in the last 2 years?
YOU
YOU
YOU
YOU
Interpretation: What is the monthly total of units sold for the product identified by the code XA-123?
Insights:
The monthly totals indicate a moderate variation in units sold, with a range of 32 units between the highest and lowest months.
The peak sale of 156.0 units occurred in July 2024 while the lowest sale of 52.0 units happened in January 2025.
Overall, a cumulative 2077.0 units were sold across the 24 months featured in the data.
Focus on the peak month to guide further investigation into successful sales factors that might be replicated in lower-performing periods.
Interpretation: What is the monthly total of units sold for the product identified by the code XA-123?
Insights:
The monthly totals indicate a moderate variation in units sold, with a range of 32 units between the highest and lowest months.
The peak sale of 156.0 units occurred in July 2024 while the lowest sale of 52.0 units happened in January 2025.
Overall, a cumulative 2077.0 units were sold across the 24 months featured in the data.
Focus on the peak month to guide further investigation into successful sales factors that might be replicated in lower-performing periods.
View Question Results
View Question Results
View Question Results
View Question Results
SQL
SQL
SQL
Table
Table
Table
Chart
Chart
Chart
Total units sold
Total units sold
Total units sold
Total units sold
2023-07
71
2023-04
2023-05
2023-06
2023-07
2023-08
2023-09
2023-10
2023-11
2023-12
2024-01
2024-02
2024-03
2024-04
2024-05
2024-06
2024-07
2024-08
2024-09
2024-10
2024-11
2024-12
2025-01
2025-02
2025-03
2025-04
180
-
-
-
-
150
-
-
-
-
120
-
-
-
-
90
-
-
-
-
60
-
-
-
-
30
-
-
-
-
0
2
Enabling Depth of Analysis. Athenic AI empowers your team to keep digging in, to find the root causes.
Enabling Depth of Analysis. Athenic AI empowers your team to keep digging in, to find the root causes.
Enabling Depth of Analysis. Athenic AI empowers your team to keep digging in, to find the root causes.
Athenic AI helps product leaders identify critical user actions that lead to strong retention and product-market fit.
Athenic AI helps product leaders identify critical user actions that lead to strong retention and product-market fit.
How many units of XA-123 did we sell per month in the last 2 years?
How many units of XA-123 did we sell per month in the last 2 years?
YOU
YOU
YOU
YOU
View Question Results
View Question Results
View Question Results
View Question Results
SQL
SQL
SQL
Table
Table
Table
Chart
Chart
Chart
Total units sold
Total units sold
Total units sold
Total units sold
2023-07
71
2023-04
2023-05
2023-06
2023-07
2023-08
2023-09
2023-10
2023-11
2023-12
2024-01
2024-02
2024-03
2024-04
2024-05
2024-06
2024-07
2024-08
2024-09
2024-10
2024-11
2024-12
2025-01
2025-02
2025-03
2025-04
180
-
-
-
-
150
-
-
-
-
120
-
-
-
-
90
-
-
-
-
60
-
-
-
-
30
-
-
-
-
0
Show the breakdown of units sold by distributors
Show the breakdown of units sold by distributors
YOU
YOU
YOU
YOU
View Question Results
View Question Results
View Question Results
View Question Results
SQL
SQL
SQL
Table
Table
Table
Chart
Chart
Chart
GlobalTech Supplies
GlobalTech Supplies
GlobalTech Supplies
NextWave Distributors
NextWave Distributors
NextWave Distributors
Summit Electronics
Summit Electronics
Summit Electronics
Distributor
NextWave Distributors
372
NextWave Distributors
NextWave Distributors
NextWave Distributors
GlobalTech Supplies
GlobalTech Supplies
GlobalTech Supplies
Summit Electronics
Summit Electronics
Summit Electronics
3
Discover the ‘Why’. Athenic AI analyzes top driving factors to point you in the right direction.
Discover the ‘Why’. Athenic AI analyzes top driving factors to point you in the right direction.
Discover the ‘Why’. Athenic AI analyzes top driving factors to point you in the right direction.
Customize your product line-up using historical sales data about which products sell better by store and distribution center.
Customize your product line-up using historical sales data about which products sell better by store and distribution center.
Why are sales of XA-123 down in California?
Why are sales of XA-123 down in California?
YOU
YOU
YOU
YOU
Interpretation: What are the driving factors that explain why the sales of product XA-123 have decreased in California?
Insights:
The dataset shows only previous period sales for XA-123 in California, reflecting a total unit sale of 103.0 across three channels.
Retail contributed the highest unit sales with 43.0, followed by Wholesale with 42.0 and Online with 18.0.
These sales totals provide insights into channel performance during that period.
Focus on the detailed channel breakdown to direct marketing or sales strategies toward channels with lower sales volumes.
Interpretation: What are the driving factors that explain why the sales of product XA-123 have decreased in California?
Insights:
The dataset shows only previous period sales for XA-123 in California, reflecting a total unit sale of 103.0 across three channels.
Retail contributed the highest unit sales with 43.0, followed by Wholesale with 42.0 and Online with 18.0.
These sales totals provide insights into channel performance during that period.
Focus on the detailed channel breakdown to direct marketing or sales strategies toward channels with lower sales volumes.
View Question Results
View Question Results
View Question Results
View Question Results
SQL
SQL
SQL
Table
Table
Table
Chart
Chart
Chart
Differences in Total units sold
Differences in Total units sold
100
50
0
-50
-100
Retail
Wholesale
Online
Direct Sales
Resellers
Distributors
E-commerce
Corporate Sales
Telemarketing
Third-Party
Franchise
Mobile App
In-Store Kiosks
Government
Subscription
Channel
Channel
Penske Media Corporation leaps to the era of data-driven decision-making with Athenic AI
Penske Media Corporation leaps to the era of
data-driven decision-making with Athenic AI
Penske Media Corporation leaps to the era of
data-driven decision-making with Athenic AI
Penske Media Corporation leaps to the era of data-driven decision-making with Athenic AI




Why PMC Chose Athenic AI
Why PMC Chose Athenic AI
Why PMC Chose Athenic AI
Penske Media Corporation (PMC), which owns brands like Rolling Stone and Billboard, struggled with slow, analyst-dependent data workflows—especially when comparing topic trends across its 42 brands. Business teams couldn’t easily get answers from tools like Looker or BigQuery without help.
With Athenic AI, PMC introduced a natural language interface that let teams ask data questions directly, cutting down turnaround time and enabling faster, more informed editorial and strategic decisions.
Penske Media Corporation (PMC), which owns brands like Rolling Stone and Billboard, struggled with slow, analyst-dependent data workflows—especially when comparing topic trends across its 42 brands. Business teams couldn’t easily get answers from tools like Looker or BigQuery without help.
With Athenic AI, PMC introduced a natural language interface that let teams ask data questions directly, cutting down turnaround time and enabling faster, more informed editorial and strategic decisions.
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Athenic AI augments our data capabilities by allowing our non-technical users to access data more directly and much faster. The platform helps us produce greater value from our data by increasing the number of people who can access insights.
Athenic AI augments our data capabilities by allowing our non-technical users to access data more directly and much faster. The platform helps us produce greater value from our data by increasing the number of people who can access insights.
Athenic AI augments our data capabilities by allowing our non-technical users to access data more directly and much faster. The platform helps us produce greater value from our data by increasing the number of people who can access insights.
Gabriel Koen
Gabriel Koen
Senior Vice President of Technology, PMC
Senior Vice President of Technology, PMC
Harness the power of your data today
Harness the power of your data today



